PRIVACY POLICY

Last updated: 7 November 2026.

This policy explains which personal data WEBREED processes, why, who it is shared with, how long it is kept and how to exercise your rights. It applies to www.webreed.pet, the breeder area and the listing directories published by WEBREED (including chat-et-chaton.com and chien-et-chiot.com).

1. Data controller

SAS WEBREED, with a share capital of €5,000, 4 rue Maurice Imbert, 24470 Saint-Pardoux-la-Rivière, France, registered in Périgueux under number 851 506 444. For any question about your data: vincent@webreed.pet, the dedicated form, or by post to our registered address.

2. WEBREED's role

WEBREED is the controller of its users' data (accounts, subscriptions, invoicing, security, newsletter, prospecting). For the data a breeder enters about their animals, adopters, customers and the visitors of their website (forms, waiting list, the breeding's newsletter), WEBREED is a processor: the breeder is the controller, and the related rights are exercised with them. WEBREED's contractual commitment as a processor is set out in article 12 of the terms of use.

3. Data processed, purposes and legal bases

• Breeder or directory account: identity, email address, password (stored hashed), phone, address, language, information about the breeding. Purpose: creating and managing the account and providing the services. Legal basis: performance of the contract. First name, last name, email address and password are required to create the account; other information is requested depending on the services you use.
• Subscription, payment and invoicing: plan subscribed, payment history, invoices, company and VAT numbers where applicable. Legal bases: performance of the contract and legal obligations (accounting, electronic invoicing). Card data is processed by Stripe and never passes through WEBREED.
• Regulatory checks: professional status check with the French INSEE (SIRENE register), VAT number check with the European Commission's VIES service, and identification check of the animals listed for sale with I-CAD. Legal bases: performance of the contract and compliance with the rules on the transfer of animals.
• Messages and support: messages exchanged with WEBREED or between users, including replies sent by email. Legal basis: performance of the contract.
• Security and abuse prevention: IP address, technical logs, reports, anti-bot protection of forms. Legal basis: WEBREED's legitimate interest in protecting its services and users.
• Address location: the addresses you enter are converted into coordinates for proximity search. Legal basis: performance of the contract.
• Communication to customer breeders: emails with information and offers about WEBREED's services, tailored to your use (subscription and renewal date, species and breeds, number of animals, last activity, sign-up origin, presence in the directory). This information is sent to Brevo for the sending. Legal basis: WEBREED's legitimate interest in informing its customers about services similar to those they use. You can object when you sign up, by ticking the box provided, then at any time through the unsubscribe link in every email.
• Newsletter: email address, language. Legal basis: your consent, confirmed through a link sent by email (double opt-in). You can unsubscribe at any time through the link in every email.
• Audience measurement and advertising: traffic statistics and ads on some websites (see section 8).

4. Prospecting breeders

WEBREED may email professional breeders to present its services, in connection with their breeding activity. This data was not collected from you: it comes from public directories and websites of breeders and cat or dog associations (including eleveurs-online.com, fff-asso.fr, wamiz.com, breeders.royalcanin.be, wikichat and wikichien).

Data concerned: breeding name, breeder's first and last name, email address, phone, postal address, species bred, company number where applicable, and the source it was collected from. Legal basis: WEBREED's legitimate interest in presenting its services to breeding professionals. It is sent to Brevo for sending the emails.

It is deleted three years after its collection, both on our side and at Brevo.

You can object at any time, without giving a reason, to receiving these messages: through the unsubscribe link in every email, or by writing to vincent@webreed.pet. Your address is then blocked at our provider Brevo, which no longer sends it any prospecting message. So that we never contact you again, we then keep a non-reversible fingerprint of your address, including after your data has been deleted.

5. Emails and open measurement

Our emails are sent by our provider Brevo. Brevo inserts an open-measurement pixel in its emails and rewrites links to count clicks. Unless you consent, these measurements are not linked to your address: Brevo anonymises them and only counts them in overall statistics.

When you subscribe to the newsletter, you may optionally accept that opens and clicks of our campaign emails are measured for your address. This consent applies on every device on which you read these emails. You can withdraw it at any time through the link at the bottom of every newsletter.

6. Recipients and processors

Your data is only accessible to the WEBREED staff who need it, and to our technical processors, to the extent needed for their task:

• OVH (hosting and backups, France);
• Brevo (sending emails, managing contacts and the newsletter, France);
• Mailgun (sending some service emails, European Union);
• Stripe (subscription payments);
• Super PDP (approved electronic invoicing platform, France);
• SendGrid (receiving replies sent by email, United States);
• Sentry (technical error tracking, United States);
• Slack (internal team alerts, United States);
• Google (audience measurement, advertising, reCAPTCHA anti-bot protection, fonts, maps);
• Photon/Komoot (Germany), Nominatim (OpenStreetMap Foundation, United Kingdom) and MapQuest (United States) for address location;
• Ubiquiti (United States), if the breeder connects their UniFi sensors;
• I-CAD, INSEE and the European Commission's VIES service, for the regulatory checks described in section 3.

When a breeder connects their Facebook page, WEBREED publishes on that page, at their request, the content they choose. Personal data is never sold.

7. Transfers outside the European Union

Some providers are established outside the European Union. Transfers made by WEBREED or its technical processors rely on the following safeguards:

• United States: SendGrid (Twilio), Sentry, Slack, Google, Meta and Ubiquiti are certified under the EU–US Data Privacy Framework, recognised by an adequacy decision of the European Commission;
• United Kingdom: Nominatim (OpenStreetMap Foundation) is covered by an adequacy decision of the European Commission;
• United States: MapQuest, used as a last resort to locate an address, is not certified under that framework, and we have not been able to establish the safeguard covering this transfer. Only the address to locate is sent to it, and we are looking to replace it.

8. Cookies and trackers

WEBREED websites set or use:

• a session cookie and a security token against request forgery, required for the websites to work (session lifetime);
• a cookie remembering your answer to the information banner (13 months);
• a "remember me" cookie, if you tick this option when logging in;
• a visitor identifier used to count contacts and displays of breedings' contact details (5 years);
• in the breeder area, a cookie remembering that the features presentation message was closed (6 months);
• Google Analytics, for audience measurement;
• Google AdSense, for ads on the directories, on the pages of parked domain names, and on the websites and in the area of breeders without a subscription;
• the Meta (Facebook) pixel, on the breeder area pages shown before or during sign-up (login, sign-up, forgotten password, confirmation) and on some quote pages;
• Google reCAPTCHA or an anti-bot protection hosted by WEBREED (ALTCHA, without cookies), on some forms;
• content from Google (fonts, maps), which sends your IP address to Google.

9. Retention periods

• Account: for the whole contractual relationship, then deleted or anonymised when the account is closed;
• invoices and accounting records: 10 years from the end of the financial year;
• proof of acceptance of the terms and of consent: 5 years after the end of the relationship;
• answers to a breeder's form not converted into an adopter: 12 months;
• prospects: 3 years from collection (see section 4);
• cryptographic fingerprint of the address of a deleted account or of a prospect who objected, so that it is no longer solicited: as long as WEBREED prospects;
• database backups: 30 days.

10. Your rights

You have the right to access, rectify, erase, restrict and port your data, the right to object (including to prospecting, without giving a reason), the right to withdraw a consent at any time, and the right to set instructions on what happens to your data after your death. These rights are exercised through the dedicated form or at vincent@webreed.pet. You may also lodge a complaint with the French data protection authority, the CNIL (www.cnil.fr).

WEBREED makes no decision producing legal effects concerning you based solely on automated processing. The services are reserved for adults.

11. Changes to this policy

This policy may change. The date of the last update is shown at the top of the page.